Ethan Haas Was Right

Ethan Haas Was Right (EHWR) is a viral marketing campaign developed by Mind Storm Labs to promote its role-playing game Alpha Omega: The Beginning and The End. It involves an apocalypse taking place in the near future, and those who will band together to survive it and those who bring it down upon this world. The game received publicity online after it was erroneously connected with the J. J. Abrams film Cloverfield. The game consists of a series of Flash puzzles, all concerning a giant sphere that changes shape as each one is solved. Behind the sphere, a city skyline at night is visible. As one completes the puzzles, the image progressively changes to that of a destroyed city. The online marketing strategy was designed by Orlando-based Mind Storm Labs using characters and story borrowed from their role playing game Alpha Omega: The Beginning and The End. The website for Ethan Haas Was Right was developed by the Los Angeles-based interactive shop, RED Interactive Agency. ( https://en.wikipedia.org/wiki/Ethan_Haas_Was_Right ) Spoiler alert!: After launching the game you may notice a slightly blue star in the upper left portion of the sky. Clicking it will launch your default mail client with an email address and a subject already filled in. Sending an email to that address sends an auto-reply with the following hints about each of the puzzles. I am including it here to help the more casual players along. If you want to figure everything out for yourself, you probably should have already stopped reading. If you’re receiving this auto-response message it means that I’ve gone into hiding. You should be careful now, too. They’re likely to start coming after all of us in an attempt to keep the balance of power in their favor. But remember, as our numbers increase as a group, the weaker they’ll become. As you recruit new people to our cause, you might need to share this message as guidance for how to navigate the 5 locks to the key code… The first lock will test your memory. Follow the trail of light and sound, but be careful — one wrong move will send you back to the beginning. For the second lock, you may need to look to the stars. They will help you find HAAS who will lead your way. The third lock will require you to extinguish all lights but one. Only with one light remaining will you be able to proceed. The fourth lock will let you move all 4 pieces through the control of one. However, unless the three key pieces are simultaneously placed into position, you will not be granted access. The fifth lock will be the toughest. Seek help again from the stars to reveal your key and the message that you must decode. The two working together will open the way. Good luck. Van

Categories and tags of the game : Promotional, Puzzle, Single Player